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Nicole Salem
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Independent app

Own Your Presence

  • Apps & Workflow Design

A career-development app for women navigating career transitions.

Visit the live demo

My approach

Twenty-one short sessions, two to five minutes a day, taken at the user’s own pace. A seven-step onboarding flow finds each user’s starting point, and short reflection prompts help her name her strengths and prepare for career conversations.

Own Your Presence welcome screen: You don’t have to become someone else to be taken seriouslyOnboarding step 1 of 7: What kind of change are you navigating?
The welcome screen and the first onboarding step.

Work sample

Brand imagery from the Own Your Presence brand book: Obsidian Black, Sunburst Yellow and Raspberry Pink.

Brand imagery from the Own Your Presence brand book: Obsidian Black, Sunburst Yellow and Raspberry Pink.